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Showing posts from November, 2020

‘Significant’ drop in Google-reported search terms seen across devices and ad formats [Report] - Search Engine Land

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‘Significant’ drop in Google-reported search terms seen across devices and ad formats [Report] - Search Engine Land ‘Significant’ drop in Google-reported search terms seen across devices and ad formats [Report] - Search Engine Land Posted: 06 Nov 2020 12:00 AM PST Reported losses of visibility have varied since Google's change to limit the search queries it reports to advertisers went into effect in September. A report this week from performance agency Tinuiti, looking at dozens of large client accounts, found that there was "a significant drop" in the share of spend attributed to search queries across ad formats and device types. The share of desktop text ads attributed to search queries, for example, fell 24 points from 98% to 74% from August to September. No device-ad format combination had more than 76% of spend attributed in search terms reports in September. Shopping campaigns had lower spend share attributed to search

5 free SEO keyword research tools to explore - TechTarget

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5 free SEO keyword research tools to explore - TechTarget 5 free SEO keyword research tools to explore - TechTarget Posted: 05 May 2020 12:00 AM PDT One skill that all businesses are trying to master is getting their business website and related content to show up in search engines. With so much content on the web, it's more important than ever to do proper search engine optimization keyword research so search engines position business webpages and blog posts with other similar content. Keyword research tools can help businesses on their path to higher-ranking content in search engine results pages (SERPs). Search engines have three main functions in displaying content on search engine results pages (SERPs): crawling -- scouring the internet for content; indexing -- storing and organizing content found and then putting that content in line to be displayed in a search query; and ranking -- providing the content that is most rel

Google trends unearth 'unprecedented' decline in clinical imaging search interest - Radiology Business

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Google trends unearth 'unprecedented' decline in clinical imaging search interest - Radiology Business Google trends unearth 'unprecedented' decline in clinical imaging search interest - Radiology Business Posted: 29 Nov 2020 02:06 PM PST An analysis of Google search trends has unearthed an "unprecedented" decline in clinical imaging interest amid the COVID-19 pandemic, experts reported on Wednesday. Across all modalities, "relative search volume" has dipped since March 1 when the crisis took hold. Comparing the two months before that date to the two after, Johns Hopkins experts noted a 51% fall in searches for "mammography." Meanwhile, "computed tomography" and "magnetic resonance imaging" queries dipped 19% and 38%, respectively. The findings underline the need for targeted action as radiology providers cope with this latest wave of COVID-19, experts ex

Top Google searches of the decade: Disney Plus, World Cup, and more - Business Insider - Business Insider

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Top Google searches of the decade: Disney Plus, World Cup, and more - Business Insider - Business Insider Top Google searches of the decade: Disney Plus, World Cup, and more - Business Insider - Business Insider Posted: 23 Dec 2019 12:00 AM PST Google has shared the top 10 trending searches from each year of the past decade. Google puts out an annual list of the search terms that saw spikes in traffic for a sustained period during the year. It also recently announced the top searches of 2019 , and "Disney Plus" topped the list.  Since 2010, Google's top searches lists have included celebrity deaths, major news events, and key moments in pop culture. Visit Business Insider's homepage for more stories. As 2019 — and another decade — comes to a close, Google has shared the top trending searches of the past 10 years. These are the people, places, things, and news events that saw the biggest spikes in traffic for a

These are the most-searched beauty trends of 2020 - Vogue India

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These are the most-searched beauty trends of 2020 - Vogue India These are the most-searched beauty trends of 2020 - Vogue India Posted: 30 Nov 2020 02:46 AM PST What a year 2020 has been. COVID-19. Banana bread. Zoom. Tiger King . The US election. The highs have been high and the lows subterranean. Throughout it all, however, beauty has remained a constant. And, at times, even a beacon of hope as people around the world used this time to revamp their hair, skincare and makeup routines. Indeed, from Dua Lipa to Georgia May Jagger , every celebrity worth their salt flirted with a bit of DIY hair dying, while Kendall Jenner kept herself busy smashing avocados and slathering them all over her face. In fact, no fruit nor spice was left unturned in search of the perfect homemade facemask. Elsewhere, the Euphoria effect was felt in full force as people sought to recreate the glossy, neon club-kid looks that made the show such a global hit. As

Google Launches a Hub for Top Trending Product Searches - Search Engine Journal

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Google Launches a Hub for Top Trending Product Searches - Search Engine Journal Google Launches a Hub for Top Trending Product Searches - Search Engine Journal Posted: 14 Dec 2019 12:00 AM PST Google has launched a home on the web for marketers to discover the top trending product searches across different categories. Google Shopping 100 highlights the products that have recently seen an increase in US searches. It's important to note that these are not necessarily the top product searches overall, they're products that are rising in popularity. Related: Google Reveals Top Trending Searches of 2019 "Spanning ages and interests, we've highlighted some of the top categories for holiday gifts, like tech, kitchen gear, and toys and games. We see a lot of warm, furry boots in accessories and apparel, while high tech vacuums are big in home goods." While the holiday season is an opportune time to l

Insights on the Smart Tracker Market 2020-2024: COVID-19 Industry Analysis, Market Trends, Market Growth, Opportunities and Forecast 2024 - Technavio - Argus Press

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Insights on the Smart Tracker Market 2020-2024: COVID-19 Industry Analysis, Market Trends, Market Growth, Opportunities and Forecast 2024 - Technavio - Argus Press Insights on the Smart Tracker Market 2020-2024: COVID-19 Industry Analysis, Market Trends, Market Growth, Opportunities and Forecast 2024 - Technavio - Argus Press Sleep Tracker Apps Market Size, Revenue, Gross Margin, Sales, Scope, And Growth Rate Analysis 2020-2027 - The Haitian-Caribbean News Network 10+ Best Keyword Rank tracking Tools (2020) Free & Paid - YourStory Insights on the Smart Tracker Market 2020-2024: COVID-19 Industry Analysis, Market Trends, Market Growth, Opportunities and Forecast 2024 - Technavio - Argus Press Posted: 30 Nov 2020 03:03 AM PST LONDON--(BUSINESS WIRE)--Nov 30, 2020-- The smart tracker market is expected to grow by USD 467.53 mn, progressing at a CAGR of over 9% during the forecast period. This press release features m