Google Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting - Social Media Today

Google Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting - Social Media TodayGoogle Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting - Social Media TodayPosted: 17 Jun 2020 12:00 AM PDTGoogle's looking to enhance its simplified Smart Campaigns offering by adding a new way to quickly check on your Google Ads performance, and a new listing of keywords to target, based on your products and services.First off is the new ad check - Google's made it easier to check your ad performance in the mobile app, with a simple search on Google itself. As you can see here, search for 'Google ads' or 'My Ads' and Google will provide you with a basic overview of how your campaigns are going, while you'll also be able to see how your ads look to others.As per Google:"If you want an efficient way of checking your ad status, this feature is for you. We've made our reporting features …

“Google Pay Is Not Banned, but Is Authorised and Protected by Law, NPCI Clarifies - Gadgets 360” plus 3 more

“Google Pay Is Not Banned, but Is Authorised and Protected by Law, NPCI Clarifies - Gadgets 360” plus 3 more

Google Pay Is Not Banned, but Is Authorised and Protected by Law, NPCI Clarifies - Gadgets 360

Posted: 26 Jun 2020 08:18 AM PDT

Google Pay is not banned in India, clarified the National Payments Corporation of India (NPCI). The NPCI is an umbrella organisation that operates digital payments in India, and developed the Unified Payments Interface (UPI) which is used for payments by platforms like Google Pay, PhonePe, and Paytm. On social media, there is a trending hashtag "GPayBanned By RBI", accompanied by news that the Reserve Bank said that Google Pay was not a payments system operator. However, soon after this began to circulate, the NPCI has issued a statement confirming that Google Pay is authorised and secure.

In its clarification, the NPCI clearly writes that the RBI authorised it as a Payments System Operator (PSO). Companies like Google Pay are app providers to the PSO, and NPCI confirmed that transactions on Google Pay are fully protected under the law. It states: "RBI has authorised NPCI as a Payment System Operator (PSO) of UPI and NPCI in its capacity as PSO authorises all UPI participants. We would like to clarify that Google Pay is classified as Third Party App Provider (TPAP) that also provides UPI payment services like many others, working through banking partners and operating under the UPI framework of NPCI. All transactions made using any of the authorized TPAPs are fully protected by the redressal processes."

Although the clarification was issued by the NPCI on Thursday, the hashtag along with the news link about the RBI continues to circulate and has become a trending topic on Twitter.

The RBI had been making a statement in the Delhi High Court in response to a PIL by financial economist Abhijit Mishra who has alleged that Google Pay enabled financial transactions without the authorisation from the RBI.

In response, the RBI reportedly stated the Google Pay does not operate any payment systems, and that is why its name is not in the list of authorised operators. It also told the Court that for this reason, it is not in violation of the law — however, the trending hashtag ignores this line in the report that's frequently included with it — and so even before the NPCI issued its clarification, this hashtag was misleading.

The NPCI concluded its clarification by saying: "All transactions made using any of the authorized TPAPs are fully protected by the redressal processes laid out by applicable guidelines of NPCI/RBI and customers already have full access to the same. Further, we would also like to clarify that all authorised TPAP's are already bound by full compliance to all the regulations and applicable laws in India. UPI ecosystem is fully safe and secure, and we appeal to the citizens not to fall prey to such malicious news. We also request UPI customers not to share their OTP (one time password) and UPI Pin with anybody."

Fact Check: '#GPay Banned by RBI' is fake news; Google Pay isn't banned in India - India TV News

Posted: 26 Jun 2020 11:28 PM PDT

google, google pay, google pay digital wallet, NPCI, national payments corporation of india, upi, un

Google Pay on iPhone

Google Pay banned in India: A new trend is making rounds on social media suggesting that the popular payments platform Google Pay has been banned in India by the Reserve Bank of India (RBI). However, worry not! The trending news is fake and is a result of a WhatsApp Forward being circulated online. As it turns out, Google Pay isn't banned in India. Read on to know more about this.

Google Pay is NOT banned in India

As clarified by the National Payments Corporation of India (NPCI), Google Pay is completely safe to use and is an authorised Third-Party App Provider (TPAP) to NPCI, which has been authorised as a Payments System Operator (PSO) by the RBI. Since Google Pay is an authorised TPAP, " All transactions made using any of the authorized TPAPs are fully protected by the redressal processes laid out by applicable guidelines of NPCI/RBI and customers already have full access to the same. Further, we would also like

to clarify that all authorised TPAP's are already bound by full compliance with all the regulations and applicable laws in India."

To give you a background, the WhatsApp message being forwarded suggests that Google Pay isn't safe and any fraud that takes place via the app won't be handled by the RBI.

The '#GPay banned by RBI' began going viral after a recent report by Press Trust of India (PTI) suggested that as per RBI, Google Pay doesn't operate any payment systems in India it shouldn't be included in the list of authorised payment system operators by the NPCI. RBI's statement was shed light on by a PIL in the Delhi High court made by economist Abhijit Mishra. Following this, even Google Pay, via its Twitter handle, announced that it is fully secure and works completely under the law.

For a better idea, Google Pay isn't a Payment System Operator (PSO), NPCI is. But, it is a third-party app provider (TPAP), that too, an authorised one that also supports UPI transaction. It complies with the laws and is fully safe to use. 

The Google Pay trend is another example of how fast fake news spreads on social media. It is best advised to not believe everything you see or come across and verify the information via authorized sources. In this case, they are NPCI and Google Pay.

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Google pulls ‘Remove China Apps’ from Play Store - TechCrunch

Posted: 02 Jun 2020 06:19 PM PDT

Remove China Apps, an app that gained popularity in India in recent weeks and did exactly what its name suggests, has been pulled from the Play Store.

The top trending app in India, which was downloaded more than 5 million times since late May and enabled users to detect and easily delete apps developed by Chinese firms, was pulled from Android's marquee app store for violating Google Play Store's Deceptive Behavior Policy, TechCrunch has learned.

Under this policy an app on Google Play Store cannot make changes to a user's device settings, or features outside of the app, without the user's knowledge and consent, and it cannot encourage or incentivize users into removing or disabling third-party apps.

The app, developed by Indian firm OneTouch AppLabs, gained popularity in India in part because of a growing anti-China sentiment among many citizens as tension between the world's two most populous nations has escalated in recent days over a Himalayan border dispute.

Several Indian celebrities in recent days have backed the idea of deleting Chinese apps. Yoga guru Baba Ramdev tweeted a video over the weekend that showed him deleting several apps that had affiliation with China.

Responding to a tweet from an Indian actor deleting TikTok from his phone, Nupur Sharma, a spokeswoman for India's ruling party BJP, said it was "great to see concerned citizens setting an example" and "we ought to hit them where it hurts most."

Citing an industry source, Chinese state-run Global Times news outlet reported on Tuesday that if the Indian government allows the "irrational anti-China sentiment" to continue, it risks ruining bilateral relations that is "likely to draw tit-for-tat punishment from Beijing."

The report added that some users in China ridiculed Remove China Apps and urged Indians to "throw away" their smartphones, referring to Chinese smartphone makers' dominance in India's smartphone market.

If the sentiment from India persists, it could mean bad news for several Chinese firms such as ByteDance and UC Browser that count India as their biggest overseas market. TikTok, which weeks ago was grappling with content moderation efforts in India, sparked a new debate over the weekend after a popular creator claimed that a video she posted on TikTok was pulled by the Chinese firm.

The video was critical of the Chinese government, she said. In a statement to TechCrunch, a TikTok spokesperson said the platform welcomes diversity of users and viewpoints and said it had implemented a more rigorous review process and reinstated the video.

In April, India amended its foreign direct investment policy to enforce tougher scrutiny on Chinese investors looking to cut checks to firms in the world's second largest internet market. New Delhi, which maintains a similar stand for investors from several other neighboring nations, said the measure was introduced to "curb the opportunistic takeover" of Indian firms going through distress because of the global pandemic.

India's Prime Minister Modi has also aggressively promoted the idea of boycotting goods made by foreign firms and advised the nation's 1.3 billion citizens to look for local alternatives as part of his push to make India "self-reliant" and revive the slowing economy.

Amit Shah, India's home minister and one of the closest confidants of Modi, said earlier this week that the nation's 1.3 billion citizens are its strength and if they "decide not to buy foreign goods, India's economy will see a jump."

Lockdown 4.0 Emerged as Top Trending Search Term on Google During May, ‘Coronavirus’ Query Dropped - Gadgets 360

Posted: 08 Jun 2020 11:39 AM PDT

Lockdown 4.0 was the top trending search term overall in India during May, Google revealed while detailing search trends on the coronavirus outbreak in the country. The search giant also saw over 1,800 percent growth in interest for query "coronavirus lockdown zones Delhi" over the month. The country imposed the national lockdown on March 24 to limit the spread of COVID-19. Since it completed three phases until May 17 and entered its fourth phase on May 18, a large number of people used Google to understand the fresh guidelines issued by the government.

Google said that the term "Lockdown 4.0" spiked over 3,150 percent in India during May, followed by the second top trending term "Eid Mubarak" that spiked over 2,650 percent. The term "coronavirus" dropped to 12th most searched topic overall from the third most searched topic in India during April. Search interest for coronavirus was also half the monthly volume for April. Nevertheless, it was still five times more searched than cricket — the sport that has a massive interest in the country, both offline and online, and is a highly searched topic on the Web.

The top trending related topic for coronavirus on Google was "vaccine" that saw an increase of over 190 percent in May. Google said vaccine-related searches reached a new record high since 2004 during the month of May, with a daily peak was recorded on May 6. The query "Italy coronavirus vaccine" also spiked over 750 percent. This shows that several people searched on Google to find details about the coronavirus vaccine that is still in the works and is yet to reach the mass-testing stage.

Which disease is related to coronavirus — a trending coronavirus-related question
In addition to trending search queries, Google said that there were some trending questions for coronavirus on its search engine from India in May. "Which disease is related to coronavirus" was dominating the list of those questions, followed by "where in China coronavirus first identified" and "can asymptomatic people spread coronavirus".

Goa was the state with the highest search interest for coronavirus over May, followed by Meghalaya and Chandigarh. Interestingly, Maharashtra, Tamil Nadu, and Delhi weren't among the top 10 states ranked by search interest for coronavirus despite the fact that these three are the leading states when it comes to active COVID-19 cases in the country.

Most searched films in May
The topic coronavirus dropped behind Film, Meaning, News, and Weather that all are consistently highly searched topics in India. The list of most searched films on Google during May was dominated by crime thriller Web series Paatal Lok. Tamil legal drama film Ponmagal Vandhal also reached the second spot, while Tipu Sultan movie was the third most searched film on the search engine. The latter, however, doesn't have any official presence on the box office.

How are we staying sane during this Coronavirus lockdown? We discussed this on Orbital, our weekly technology podcast, which you can subscribe to via Apple Podcasts or RSS, download the episode, or just hit the play button below.


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