Google Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting - Social Media Today

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Google Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting - Social Media TodayGoogle Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting - Social Media TodayPosted: 17 Jun 2020 12:00 AM PDTGoogle's looking to enhance its simplified Smart Campaigns offering by adding a new way to quickly check on your Google Ads performance, and a new listing of keywords to target, based on your products and services.First off is the new ad check - Google's made it easier to check your ad performance in the mobile app, with a simple search on Google itself. As you can see here, search for 'Google ads' or 'My Ads' and Google will provide you with a basic overview of how your campaigns are going, while you'll also be able to see how your ads look to others.As per Google:"If you want an efficient way of checking your ad status, this feature is for you. We've made our reporting features …

Bangkok popular but off-limits - TTR Weekly

Bangkok popular but off-limits - TTR Weekly


Bangkok popular but off-limits - TTR Weekly

Posted: 24 Jun 2020 04:15 PM PDT

BANGKOK, 25 June 2020: Search data collected from Booking.com reveals that Bangkok ranked among the top 10 most searched destinations in 14 countries and territories across the world, despite Thailand being closed to leisure travel.

The Thai capital also ranked top as the most searched international destination by people resident in five countries and territories: USA, Taiwan, Vietnam, Malaysia, and Hong Kong.

Chiang Mai, Pattaya, and Hat Yai were also listed within the top 10 most searched international destinations. However, searching booking sites and reading up on Thailand's destinations is as far as it goes. Thailand's doors are closed to leisure travel although government officials talk about setting up quarantine-free travel between Thailand and other low-risk countries. There are no examples of successful travel bubbles in Asia.  At best, the travel industry is bracing for a long period when only 1,000 travellers a day will gain entry. They will be mainly business travellers, returning expatriate residents, medical tourists and a few wealthy visitors who seek isolation at expensive resorts. That's how public health officials see tourism panning out over the remainder of the year or until there is a vaccine available or fast, cheap and accurate Covid-19 testing at airports.

That leaves Bangkok and the rest of the country relying almost exclusively on the domestic travel market; strong for resort towns near Bangkok, but largely absent as a solution for the Thai capital that relies almost entirely on foreign business and leisure travellers.

Domestic travel looks to be on a rise as Thailand remains the most searched destination for Thai travellers.

Regions with Bangkok as their top 10 most searched international destinations*

No. Country / Territory Ranking of Bangkok
1 United States 1
2 Taiwan 1
3 Vietnam 1
4 Malaysia 1
5 Hong Kong 1
6 Indonesia 2
7 Singapore 4
8 Philippines 4
9 China 4
10 South Korea 5
11 Australia 5
12 Japan 6
13 India 7
14 New Zealand 9

In addition to Bangkok, three other destinations in Thailand are also listed within the top 10 most searched international destinations for international travellers. Among Malaysian travellers, searches for Pattaya and Hat Yai ranked third and seventh respectively. Meanwhile, Taiwanese travellers searched for Chiang Mai quite often, ranking it as their 10th top international destination.

Booking.com also revealed the top 10 most searched destinations among Thai users. All of them are currently off-limits as the Civil Aviation of Thailand has banned all commercial international flights to and from Thailand. CAAT has not confirmed the status of the ban after 30 June when the current ruling expires. However, on the sidelines of other discussions, CAAT officials suggested the ban could remain until September.

Top 10 most searched countries and territories for Thais*

1 Thailand
2 Italy
3 France
4 Germany
5 Spain
6 Russia
7 United Kingdom
8 United States
9 Japan
10 Taiwan

Google To Delete User Searches, Location Data After 18 Months - Silicon UK

Posted: 25 Jun 2020 02:55 AM PDT

Google is making a number of changes to its default settings that should strengthen privacy and lessen the amount of data that it collects on its users.

The tweaks to the Google default settings will result in web and app activity, as well as a log of website searches and pages visited, as well as location data, being wiped by default after 18 months.

But the changes will only apply to new accounts. Existing users will have to adjust their settings when they are shown prompts.

Auto-delete controls

Google announced the changes in a blog post by CEO Sundar Pichai, in which he stated that "privacy is at the heart of everything we do," although campaigners will probably disagree with this sentiment.

Pichai explained that Google last year introduced auto-delete controls, which gave users the choice to have Google automatically and continuously delete their Location History, search, voice and YouTube activity data after 3 months or 18 months.

Indeed, it was in May 2019 when Google announced the auto-delete tools for location history data, as well as web browsing and app activity.

"We continue to challenge ourselves to do more with less, and today we're changing our data retention practices to make auto-delete the default for our core activity settings," Pichai wrote this week.

"Starting today, the first time you turn on Location History – which is off by default – your auto-delete option will be set to 18 months by default," wrote Pichai. "Web & App Activity auto-delete will also default to 18 months for new accounts."

"This means your activity data will be automatically and continuously deleted after 18 months, rather than kept until you choose to delete it," he wrote. "You can always turn these settings off or change your auto-delete option."

"If you've already had Location History and Web & App Activity turned on, we won't be changing your settings," he added. "But we will actively remind you about the auto-delete controls through in-product notifications and emails, so you can choose the auto-delete setting that works for you."

He also revealed that Google was making it easier to access Incognito mode in its most popular apps, by long-pressing on the user profile picture in Search, Maps and YouTube.

"As always, we don't sell your information to anyone, and we don't use information in apps where you primarily store personal content – such as Gmail, Drive, Calendar and Photos – for advertising purposes, period," he wrote.

Privacy worries

Google and other big name firms are firmly in the sights of industry regulators over their data collection practices.

The US Department of Justice is reportedly meeting with US state attorneys general this week to discuss plans to punish Google for anti-competitive behaviour, including an allegation it has abused its dominance in online search.

Earlier this week, a German court imposed curbs on the data Facebook collects about local users.

And in November 2018 Google was accused of being misleading about location tracking, after consumer groups from seven European nations asked their privacy regulators to take action against the search engine giant.

Consumer groups from the Netherlands, Poland, Czech Republic, Greece, Norway, Slovenia and Sweden, all filed GDPR complaints against Google's location tracking.

They alleged that Google was tracking the movements of millions of users in breach of the European Union's privacy laws.

Google of course is already facing a lawsuit in the United States for allegedly tracking phone users regardless of privacy settings.

That lawsuit was filed after an investigation by the Associated Press found that a number of Google services running on Android and Apple devices determine the user's location and store it, even when Google's "Location History" setting is switched off.

Can you protect your privacy online? Take our quiz!

Noah Donohoe: School prayers for missing Belfast teenager as searches continue - ITV News

Posted: 25 Jun 2020 04:49 AM PDT

Detectives searching for missing Belfast teenager Noah Donohoe have made a number of fresh appeals as searches continue to find the 14-year-old.

Noah was last seen cycling his bike on Northwood Road in the north of the city shortly after 6pm on Sunday evening.

Speaking at a press conference at Musgrave Street police station PSNI Superintendent Muir Clark said the operation was still a missing person inquiry, adding that rumours to the contrary have been "unhelpful and distressing to the family".

"We have not yet found his khaki green Northface coat, grey sweatshorts and a green backpack containing a Lenovo laptop and a copy of the book, Twelve Rules For Life by Jordan B Peterson," he said.

"We need to find these outstanding items. If anyone has found any of these items and not yet come forward, please contact us immediately."

Earlier on Thursday, the school which Noah Donohoe attends said they were praying he was found and returned safely to his family.

"He is a most valued and popular member of our Year 10 group of boys," a statement on St Malachy's College website said.

"Noah is an industrious and intelligent academic and immerses himself in the extra-curricular life of the College through music and sports.

The statement continued: "As a talented cellist, he is a member of various ensembles within school.

"Our sports coaches describe Noah as a personable, good-humoured and very kind person who displays impressive competitive and athletic skills on the sports field.

"The entire College family continues to keep Noah and his family in our constant thoughts and prayers."

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Police have urged people to check vacant homes, sheds and cars in the search for the missing teenager.

Officers believe he may have fallen from his bicycle and injured his head.

PSNI Superintendent Muir Clark asked people to check their washing lines for missing items.

He said: "We are working on the hypothesis at the minute that Noah may have suffered some injury causing him to behave in a way that is not normal.

"He may be seeking either shelter because he has no clothing or money, or he may not realise where he is.

"That is why it is so important for members of the public to check their properties and cars."

Officers have recovered his bicycle, helmet, trainers and mobile phone, and have been searching a densely wooded area which he was reportedly heading towards.

Mr Clark said: "This behaviour is completely outside Noah's character."

He added: "I need to know that all the outbuildings, all the places Noah could take refuge in, have been checked."

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Most Popular Travel Searches During the COVID-19 Lockdown - TheStreet

Posted: 11 Jun 2020 04:06 AM PDT

Travel searches plunged, naturally, during America's pandemic shutdown. But people still seemed to dream about going to these places.

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