Google Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting - Social Media Today

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Google Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting - Social Media TodayGoogle Adds Quick Insights on Ad Performance and 'Keyword Themes' for Ad Targeting - Social Media TodayPosted: 17 Jun 2020 12:00 AM PDTGoogle's looking to enhance its simplified Smart Campaigns offering by adding a new way to quickly check on your Google Ads performance, and a new listing of keywords to target, based on your products and services.First off is the new ad check - Google's made it easier to check your ad performance in the mobile app, with a simple search on Google itself. As you can see here, search for 'Google ads' or 'My Ads' and Google will provide you with a basic overview of how your campaigns are going, while you'll also be able to see how your ads look to others.As per Google:"If you want an efficient way of checking your ad status, this feature is for you. We've made our reporting features …

“Google 3D animals: How to record videos and take pictures w/ Android and iPhone - 9to5Google” plus 2 more

“Google 3D animals: How to record videos and take pictures w/ Android and iPhone - 9to5Google” plus 2 more


Google 3D animals: How to record videos and take pictures w/ Android and iPhone - 9to5Google

Posted: 26 Apr 2020 06:06 PM PDT

Google's 3D animals have become a viral trend, but many people have been recording videos and taking pictures with them simply by taking screenshots or screen recordings. What you might not have realized, though, is that this feature has a built-in option for recording and taking pictures. Here's how it works.

How to use Google's 3D animals 'in your space'

First things first, let's talk about how to get Google's 3D animals working on your device. As we've covered previously, this functionality only works on smartphones and tablets, not traditional computers. To access them, you'll need to search for an animal or supported object such as "Tiger," "Shark," "Golden Retriever," or others. Here's a full list.

After you search for one of these terms on Google Search, a "Knowledge Panel" shows pictures, handy links, and information about the animal. In the middle, there's a 3D model with a button to "View in 3D." Clicking that opens the 3D animal on an interactive screen where you can hear the noises it makes and see it from all angles. On supported devices, "View in your space" appears underneath.

As seen in the third screenshot above, this option will give you a view of the animal in your home or wherever you are. Towards the bottom, too, there's a multifunction button which allows you to take pictures and record videos with Google's 3D animals.

How to take pictures and record videos with Google's 3D animals

In the past few days, Google has added the ability to record videos easily with its 3D animals. However, this process varies just a little bit depending on if you're using an Android smartphone or one of Apple's iPhones. Here's a breakdown.

On Android, you'll first need a supported device. We've got a full, continually updated list of every Android phone that supports Google's 3D animals. If you have one of those devices, follow the steps outlined above to start viewing a 3D animal of your choice in your space.

After you're viewing a 3D animal in your space, you'll see a circle at the bottom of the screen. A quick tap on that button will take a snapshot of the 3D animal through your camera with its surroundings. Beyond that, you can also record a video. On Android, recording that video involves just long-pressing that button for as long as you want the recording to go on. This can be seen in action below.

Once you've taken a picture or recorded a video, an icon will appear next to the camera button which allows you to play that video back. It will also automatically be saved to your gallery where you'll be able to share it to social media.

On iPhone, the process is pretty much the same! There's a camera button to take pictures and long-pressing it takes a video. As mentioned, though, it visually looks a bit different from Android, so here's a quick look at the functionality in action. Notably, one difference is that the camera button on iOS can time out, so you may need to tap the screen before it fully appears.

As with Android, taking a video with Google's 3D animals on an iPhone will save the clip to your camera roll, meaning you can share it on social media or save it to keep the memory.

Got any questions on Google's 3D animals? Check out our full coverage here.

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YouTube expands fact-check feature to U.S. video searches during COVID-19 pandemic - Reuters

Posted: 28 Apr 2020 10:45 AM PDT

(Reuters) - YouTube, the video service of Alphabet Inc's Google, said on Tuesday it would start showing text and links from third-party fact-checkers to U.S. viewers, part of efforts to curb misinformation on the site during the COVID-19 pandemic.

FILE PHOTO: A picture illustration shows a YouTube logo reflected in a person's eye June 18, 2014. REUTERS/Dado Ruvic/Illustration

The information panels, launched in Brazil and India last year, will highlight third-party, fact-checked articles above search results for topics such as "covid and ibuprofen" or false claims like "COVID-19 is a bio-weapon," as well as specific searches such as "did a tornado hit Los Angeles."

Social media sites including Facebook Inc and Twitter Inc are under pressure to combat misinformation relating to the pandemic caused by the new coronavirus, from false cures to conspiracy theories.

YouTube said in a blog post that more than a dozen U.S. publishers are participating in its fact-checking network, including FactCheck.org, PolitiFact and The Washington Post Fact Checker. The company said it could not share a full list of fact-checking partners.

In 2018, YouTube started using information panels that surfaced links to sources such as Encyclopedia Britannica and Wikipedia for topics considered prone to misinformation, such as "flat earth" theories. But it said in Tuesday's blog post that the panels would now help address misinformation in a fast-moving news cycle.

The site has also recently started linking to the World Health Organization, Centers for Disease Control and Prevention or local health authorities for videos and searches related to COVID-19.

YouTube did not specify in the blog post how many search terms would prompt the fact-check boxes. It said it would "take some time for our systems to fully ramp up" as it rolls out the fact-checking feature.

The feature will only appear on searches, though the company has previously said that its recommendation feature, which encourages people to watch videos similar to those that they have spent significant time viewing in the past, drives the majority of overall "watch time."

In January, YouTube said that it had started reducing recommendations of borderline content or videos that could misinform users in harmful ways, such as "videos promoting a phony miracle cure for a serious illness."

Major social media companies, which have emptied their offices during the pandemic, have warned that their content moderation could be affected by relying on more automated software. In March, Google said this could cause a jump in videos being erroneously removed for policy violations. [nL1N2BA01A]

Reporting by Elizabeth Culliford; additional reporting by Paresh Dave. Editing by David Gregorio and Marguerita Choy

Finding outdoor recreation during a pandemic | Columns - Franklin News Post

Posted: 30 Apr 2020 09:15 PM PDT

Thanks to COVID-19, Virginia is still closed for business. And based on the latest information coming out of Richmond, we can plan on that being the case at least through the middle of May.

If there can be any good news found, the weather is warming up, and there has been no total ban on outdoor recreation. Fact of the matter is, many folks have increased their normal amount of outdoor exercise and activity during this shutdown. It beats the heck out of daytime TV and a bag of Oreos — well, I guess that depends on who you are asking.

The evidence of an increase in outdoor recreation can be found in the chatter over social media. I have also noticed an increase in the inquiries regarding outdoor recreation. Where are the best places to visit? Where is it safe to go? What is still open to the public? The last thing anyone wants to do is travel a couple of hours by car only to find out your recreational destination is shut down.

So let's take a look. We'll begin with the parks in Virginia.

A quick caveat to start: the information that I give can change at any time. It is all from the latest government updates that came out on April 8; however, that can change at any time. It is the government, after all.

So use this information as a guideline, but the best thing you can do is check online the day that you are going out. I would start by doing a Google search on the exact location you want to visit. Most will have their own website and most have a COVID-19 update on their front page. More general information can be found on the state's website, www.dcr.virginia.gov, on the national park website at www.nps.gov or at the U.S. Department of Agriculture's Department of Forest website www.fs.usda.gov.

In general terms, the national parks within Virginia are closed to the public. That would include the Shenandoah National Park, as well as the George Washington and Jefferson national forests. Closure means that all public facilities are closed in these parks along with trailhead facilities and other access points to the Appalachian National Scenic Trail.

However, in the next paragraph on the website it states, "Currently, many recreation opportunities on the forest are still open for public use, including dispersed camping and other activities that support social distancing and small groups."

Here's the gist to all this; if you want to go to a high-visibility, well-trafficked, popular trail in one of these forest areas, then you can expect disappointment. It will be closed. I don't have the space here to list every trailhead that is closed to the public, but you can find a detailed concise list on the USDA website above.

The Virginia State Parks are easier to make sense of. All of these parks are "open for day-use activities." That means you are welcome to hike, bike and boat to your heart's delight.

What you will find closed in the state parks will be all visitor centers, indoor facilities, overnight facilities, picnic shelters, playgrounds, restrooms, bathhouses and public beaches. So if you are taking the family out to the park, remember there will be no open bathrooms. Also, since the visitor centers are closed, you may want to download your own site maps and trail guides before you leave home.

Boat ramps are open during the day and accessible; however, certain parks have limitations on the number of vehicles in these parking areas to keep down the overall number of people. Again, it would be wise to call ahead.

We are also blessed to have a number of natural preserves in our region, several of which have great hiking trails available. These are all currently open for day use. Usually the trails at our nature preserves are a lot less trafficked than some of the popular park trails, and I highly recommend them. You can find details on each preserve at Virginia's Department of Recreation's website www.dcr.virginia.gov and choosing nature preserves.

The Department of Conservation and Recreation has a list of tips and guidelines listed on its website. I won't list them all here, but I just have to give you my favorite tip: "If you are sick with any ailment, stay home."

Let me offer my own personal tips: Get out of the house is No. 1. Go and enjoy the warm weather, the fresh air and some brisk physical exercise. Just stay away from people. I've been saying that for years … and now it seems to be in vogue.

This is not the time to visit those popular trail destinations. Choose your destinations wisely — the closer to home the better. Keep 6 feet away from others and at least 10 feet away from any bears.

But for God's sake, get out of the house before you lose your sanity. Be safe, y'all and go get wild!



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