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Showing posts from January, 2020

Google Searches Can Help Us Find Emerging Covid-19 Outbreaks - The New York Times

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Google Searches Can Help Us Find Emerging Covid-19 Outbreaks - The New York TimesGoogle Searches Can Help Us Find Emerging Covid-19 Outbreaks - The New York TimesPosted: 06 Apr 2020 12:00 AM PDT Every day, millions of people around the world type their health symptoms into Google. We can use these searches to help detect unknown Covid-19 outbreaks, particularly in parts of the world with poor testing infrastructure.To see the potential information lying in plain sight in Google data, consider searches for "I can't smell." There is now strong evidence that anosmia, or loss of smell, is a symptom of Covid-19, with some estimates suggesting that 30-60 percent of people with the disease experience this symptom. In the United States, in the week ending this past Saturday, searches for "I can't smell" were highest in New York, New Jersey, Louisiana, and Michigan — four of the states with the highest prevalence of Covid-19. In fact, searches related to loss of smel…

Kick off your Super Bowl party with this bubbling-hot crab and spinach dip - TheSpec.com

“Google's Hogging Half Your Traffic: How to Get It Back - Search Engine Journal” plus 1 more

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“Google's Hogging Half Your Traffic: How to Get It Back - Search Engine Journal” plus 1 moreGoogle's Hogging Half Your Traffic: How to Get It Back - Search Engine JournalPosted: 07 Jan 2020 04:01 AM PSTWhat Are Websites Missing out on From Zero-Click Searches?Here's what we're missing out on in the 50% of searches that end with zero clicks to our website:List building.Retargeting.Brand equity.Revenue.All of that value goes to Google instead.And it's happening in every niche. Take Rand's example from SocialMediaExaminer.com. SME ranks #3 in the world for the search term "social media." That ranking gets them 1.43 million impressions per quarter. But just 11,800 clicks.That CTR is tiny: just 0.8%.So why does SEO superstar Brian Dean estimate that position #3 should be getting 18.66% of the clicks?The reason is that not all SERPs are the same. Some SERPs are crowded with competition from Google – especially stuff that appears above the organic …

Patience the Key Word for Djokovic's Younger Challengers - The New York Times

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Patience the Key Word for Djokovic's Younger Challengers - The New York TimesPatience the Key Word for Djokovic's Younger Challengers - The New York TimesIowa caucuses: Race narrows, but the key word is still ‘indecision’ - Chicago Sun-TimesLong Tail Keywords and SEO - Search Engine JournalPatience the Key Word for Djokovic's Younger Challengers - The New York TimesPosted: 31 Jan 2020 02:07 AM PST MELBOURNE — Novak Djokovic will meet either Alexander Zverev or Dominic Thiem in his bid for a record-extending eighth Australian Open title and on Thursday he advised his younger challengers to be patient in their pursuit of glory.Djokovic once again beat great rival Roger Federer at a Grand Slam on Thursday, winning 7-6(1) 6-4 6-3 to book his spot in Sunday's final.It will be an opportunity for the younger men to end the Grand Slam hegemony of Djokovic, Federer and Rafa Nadal - the so-called 'Big Three' - who have shared the last 12 majors between them…