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Amazon Advertising: 3 Unique Ways to Sell Your Product - G2

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Amazon Advertising: 3 Unique Ways to Sell Your Product - G2Amazon Advertising: 3 Unique Ways to Sell Your Product - G2Posted: 11 Nov 2019 12:00 AM PSTAn advertiser's story often begins with having a product that needs to be sold, and organic marketing alone often doesn't do the trick.You want to go bigger. You want to do better.If you're selling a product online, choosing to advertise on the top e-commerce website in the world might get you the attention you're seeking.Amazon has more than 310 million active customers, all looking to buy something. Choosing not to advertise your product to those customers could be a huge missed opportunity.Just like advertising on any other digital platform, advertising on Amazon should be done to catch the eyes of your target audience, attract them to your product, and, ultimately, turn the right people into your own customers.Below, we'll go over all the different ways that advertisers like you can showcase products on the e-comm…

Morningstar Agrees to Pay $3.5 Mln to Settle U.S. SEC Charges: Statement by Reuters - stopthefud

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Morningstar Agrees to Pay $3.5 Mln to Settle U.S. SEC Charges: Statement by Reuters - stopthefudMorningstar Agrees to Pay $3.5 Mln to Settle U.S. SEC Charges: Statement by Reuters - stopthefudPosted: 15 May 2020 06:42 AM PDT
By ReutersMorningstar Credit Ratings LLC has agreed to pay $3.5 million to settle U.S. Securities and Exchange Commission (SEC) charges for violating a conflict of interest rule, the agency said in a statement on Friday.Published: May 15, 2020 at 09:17AMfrom NYT U.S. https://ift.tt/362jITh
via IFTTTShare this: Like this:LikeLoading... The Rise of Automation and Smart Campaigns in PPC Advertising - Coast DigitalPosted: 21 Aug 2019 12:00 AM PDTAutomation and Smart campaigns have been part of PPC for years, but 2019 has seen a strong increase in the adoption of machine learning and a move away from traditional campaigns which use manual bidding.Each Smart campaign variation comes with benefits, drawbacks and limitations, but they're all being pushed by Google to pay-…

“Retention is the new growth - ClickZ” plus 1 more

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“Retention is the new growth - ClickZ” plus 1 moreRetention is the new growth - ClickZPosted: 05 Jun 2020 02:09 AM PDT30-second summary:From now on, the best playbook for hacking your way to growth will be more about leaning into existing customers than acquiring new ones, and more about demonstrating measurable proof of value than about feeding Google Adwords and making micro-optimizations on a webpage.Customer success team are the unsung heroes of many SaaS companies, the ones left to clean up the sins of our past as customers struggle to reconcile what they've been told and sold with the more complicated truths of living with a vendor over time.Many companies experience a collective memory loss as the closing plan doesn't translate into a lasting success plan. Consequently, the customer is left waiting for the promised value to accrue… while everybody else seems to have moved on.Every SaaS leader likes to boast about Annual Recurring Revenue (ARR) growth, but this economy c…

‘What’s an ads guy doing running Google search?’ - Search Engine Land

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Battle Royale (With Cheese): Microsoft Word Vs. Apple Pages Vs. Google Docs - Medium

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Battle Royale (With Cheese): Microsoft Word Vs. Apple Pages Vs. Google Docs - MediumBattle Royale (With Cheese): Microsoft Word Vs. Apple Pages Vs. Google Docs - MediumPosted: 24 May 2020 12:00 AM PDTA writer's dream… or nightmare? It's no secret that I'm a writer- I mean, hell, you're reading something I've written right now.But to be a writer in 2020, you're going to need some technology. And that's what I like to talk about in my Battle Royales. Whether you write on a MacBook or a PC, a Chromebook or an iPad, you've got to write on something. Pen and paper just don't cut it anymore.But today, I don't want to compare computers or tablets or even keyboards. No, I want to talk software. Because having tech to write on is the first step, but finding a program to translate your chaotic key-presses into something worth reading is equally important.And it depends, a lot, on what you are going to need to do in your writing program. Do you need total c…